If companies always agreed with regulators' rules, there would be no need for regulators. The very point of a regulator is to do things that companies don't like, out of concern for the welfare of the market or the consumer.
Amazon's Chattanooga Distribution Center is Expanding
Prior to Chattanooga's gigabit announcement, Amazon had no considered that region as a location for the distribution center they would looking to put in the southeastern U.S. But they saw the announcement, talked to the City and Boom! Over 1,000 jobs.
I've long known of this economic development example but did not fully appreciate how important access to the Internet is for an Amazonian Distribution Center. But this article about its coming expansion (more on that in bit) offers some context.
The distribution center is the size of 17 football fields and hosts 700 Internet access points connected by 7 miles of fiber-optic cables within the facility. So access to the Internet is pretty important for a distribution center of an online retailer.
When Amazon announced its investment in Chattanooga, it predicted some 1400 jobs with additional seasonal employment opportunities. After cutting back seasonal employees with the end of the holiday season, it was still employing 2000 workers.
With its expansion, it will add hundreds of jobs -- hundreds of jobs that would not be in Chattanooga without the community fiber network. Massive national providers like Comcast regularly claim they can deliver any level of service to big customers but the reality is that they are not willing to charge reasonable prices for such services and they are much harder to work with (partially because the bureaucracy at any massive cable corporation is worse than that of any local government).