Sebewaing Bringing Better Connectivity to Residents, Businesses Via Fiber in Michigan

If you live in Sebewaing, you can now purchase FTTH connectivity from Sebewaing Light and Water (SLW) via their municipal network. Earlier this week, we discussed the network with Sebewaing Light and Water Superindendent Melanie McCoy.

The first village in Michigan to offer gigabit service issued its RFP in summer 2013. Like many other small communities, the 1,700 inhabitants in Sebewaing were limited to dial-up. T1 service (1.5 Mbps)  was available to businesses but lines cost from $1,000 - $1,500.

Commercial connectivity via the new infrastructure now begins at $75 for symmetrical 50 Mbps service. SLW also offers symmetrical 100 Mbps for $130 and advertises customized packages if those options are not adequate. SLW will also waive the $125 installation fee if a business signs up before the end of the year.

Residents also receive free standard installation if they sign up before the end of 2014. They can pay as little as $35 per month for symmetrical 30 Mbps service, $55 per month for 50 Mbps symmetrical, or $105 per month for 100 Mbps symmetrical service. 1 Gbps/100 Mbps service costs $160 per month.

SLW has already signed up a commercial gig customer. The Bay Shore Methodist Camp & Family Ministries holds events that often cater to hundreds of children and adults. They need a high capacity connection for Wi-Fi to serve a large number of devices.

Sebewaing's original plan was to build an open access network but after careful consideration and legal analysis, it decided to provide retail services. SLW purchases bandwidth only from Air Advantage, a wireless provider specializing in the "thumb" of Michigan. The utility also offers voice services via the network.

According to a September Tuscola County Advertiser article, customers were signing up for service as SLW was finishing deployment. We checked in with Melanie McCoy, SLW Superintendent, who told us 328 people have added their names to a sign-up list. At this writing, they have connected 130 premises, mostly residents. SLW has not invested in marketing but when installers are out, residents see them and immediately call the utility to request service.

According to McCoy, unanticipated high demand has been one of SLW's biggest challenges. They underestimated the amount of time it would take to perform each installation and a few customers have grown impatient. Nevertheless, they have received glowing reviews from customers who are connected.

Speed is certainly an important factor in attracting customers so quickly, but McCoy told the Advertiser that the people of the community also value affordability and accountability:

McCoy said she’s pleased that Sebewaing residents and businesses will have access to gigabit speed, and they’ll have better prices and better service because of the “local” factor. Customers won’t have to deal with a large urban conglomerate for their service.