Highlands is a small community of less than 1,000 residents located in the Nantahala National Forest in the Appalachian Mountains. Along the western tip of the state, Highlands faces the same problem as many other rural communities - poor connectivity. In order to bring high-quality Internet access to residents and businesses, Highlands has implemented a plan to deploy city-owned Internet network infrastructure.
A Connected Escape Up In The Mountains
Highland entertains a large number of summer tourists who flock to its high altitude to escape summer heat and humidity. Summer visitors can fill the city’s six square miles and surrounding area with up to 20,000 people. The city operates a municipal electric utility along with water, sewer, and garbage pick up.
To round off the list of offered services and bring better connectivity to the community, Highlands created the Altitude Community Broadband. In January, the Town Board authorized to borrow $40,000 from its General Fund and $210,000 from its Electric Enterprise Fund to deploy and launch the new service. The loan will be repaid with revenue from the new service.
The town has long-term plans to offer both Fiber-to-the-Home (FTTH) and fixed wireless service to residents and businesses in the downtown area. Fiber is already available in limited areas within Highlands proper; pricing is available on a case-by-case basis. The landscape is rugged, so residents outside of the city may not be able to transition to FTTH, reported a December HighlandsInfo Newspaper, but the fixed wireless access is still an affordable and workable option in a place considered a poor investment by large providers.
Residential options for Altitude Wireless Internet Access are:
- Basic (Just give me Internet): 4 Megabit per second (Mbps) [download] ... $34.99
- Better (Supports some streaming video): 10 Mbps [download] ... $39.99
- Video Streaming (Comes with free Roku): 25 Mbps [download]... $59.99
- Extreme (Everyone in my home is connected. Comes with free Roku): 50 Mbps [download]... $119.98
Subscribers can also sign up for the $9.99 per month “carefree in home Wi-Fi”, which is a service in which the utility installs and maintains the customers wireless router, insuring all devices connect and function properly. There is also the option to pay an additional $9.99 per month for additional static IP addresses. Installation is free.
Altitude Community Broadband's website also promises something you NEVER get from Comcast, CenturyLink, or any of the other big boys:
Customer speed is determined at time of installation. Customer will not pay for unattainable speeds.
Recently, the Highlander ran an update from Mayor Patrick Taylor who reported that demand for the Wi-Fi service throughout Highlands was so intense, installations had fallen behind. The Town Board decided to hire two more technicians to tackle the long list of people requesting installation.
Locals Can Fix It, If We Let Them
Highlands’s elected officials reflect the self-reliant attitude of this small town who have decided to solve their problem themselves. In a March article to the Highlands News, Mayor Taylor wrote to report that the Appellate Court was considering the case between the FCC and the cities of Wilson and Chattanooga. Taylor wrote:
Overturning the FCC broadband ruling would be a setback for small towns languishing in the digital desert. It is not just a matter of economic development. Upon further study and discussion with our consultants, I now view it more as as a matter of economic and community survival. Either a community will have unlimited broadband capacity or it will wither and dry upon the economic vine.
Nationally some 200 small-town governments are doing exactly what Highlands is doing. State legislators this past session changed the sales tax distribution formula so poor communities could receive more sales tax revenue for economic growth. I have a suggestion: Don’t create laws that obstruct the development of broadband networks in these underserved communities. It is counterproductive to their economic development. Instead, why not allocate funds to bring broadband to these isolated areas? What’s that proverb about ‘give a man a fish’?