Fibrant has decided to offer premium adult content to subscribers that choose to receive it. Salisbury's approach and response offer a window into the benefits and responsibilities inherent in building a triple-play network that offers services directly.
As a gesture to those who are publicly opposed to such content being available, the channel listings do not show up to the subscriber by default -- which is to say that you cannot even see the scrambled channel unless you take action to tell Fibrant you would like the option of purchasing adult content.
The reason for offering the adult content? Much like the reason most community networks get involved in television at all: it helps pay the bills. The margins on premium content are high and competitors also offer these options locally.