The notion that states and the federal government should go to great lengths to make sure any funds they distribute for broadband infrastructure don't accidentally create competition for private providers is one that perplexes us. While the monopoly cable and telephone companies (and their Republican allies) have gone to great lengths over the last two decades to push the narrative that anything more than monopoly control in an area constitutes "wasteful spending," we're not so sure.
Join us Thursday, March 4 at 2 ET, to talk about overbuilding with Travis Carter (CEO, US Internet), Deb Socia (President/CEO, The Enterprise Center), and Brian Worthen (CEO, Mammoth Networks).
Email us firstname.lastname@example.org with feedback and ideas for the show. We appreciate your patience as we continue to explore the livestream format, and I welcome any advice or production ideas you have (email me at email@example.com).
This week on Connect This! Christopher and Travis Carter (CEO, USI Fiber) are joined by Kim McKinley (Deputy Director and Chief Marketing Officer, UTOPIA Fiber) and Kyle Hollifield (VP of Business Development, Magellan Advisors), both veterans with years of experience.
Marketing means more that a logo with a snappy slogan, and it can be hard to quantify the value in taking precious dollars and applying them to tasks other than fiber in the ground and the supporting electronics. The group emphasizes how important it is to get right from the start, and the impact it can have on take rates, positive word-of-mouth, and a sense of goodwill. They discuss why marketing should be both a budget priority and a central part of any business plan, and what it means for everyone from installation subcontractors to CEO to play a role. Travis, Kyle, and Kim share some of their favorite marketing success stories.
Marketing plays a pivotal role in the success of community broadband at every stage of the game: from helping build political will during the initial stages of a project, to driving strong early take rates, to maintaining momentum down the road. Thoughtful and cohesive marketing, outreach, and community education efforts go hand in hand, and help broadband initiatives and networks weather the inevitable challenges that go with major infrastructure projects.
On Episode 6 of Connect This!, Christopher and Travis Carter (CEO, US Internet) will be joined by Kim McKinley (Deputy Director and Chief Marketing Officer, UTOPIA Fiber) and Kyle Hollifield (VP of Business Development, Magellan Advisors), both veterans with years of experience. The group will talk about all that marketing entails, including what we can learn from those that do it right and what gets left on the table when it's not part of the discussion.
It's only been 26 days since the dawn of 2021, and somehow it feels like I've aged a relative year in the last four weeks. We've got a lot of exciting projects going on here among the Community Broadband Networks team, but wanted to post a quick update about the Connect This! show. Watch below where Christopher and I talk about what to expect and when. In short, Connect This! will return be returning early in February, and Christopher and Travis will be bringing together a slate of exciting panelists to tackle all the topics we expect to play out in the coming year.
Join us for the next episode of Connect This! on Monday, December 14th, at 5:00 pm ET, where Christopher will be joined by Travis Carter (CEO, US Internet), Sarah Morris (Director, New America's Open Technology Institute), and Doug Dawson (President, CCG Consulting) to discuss what we might expect from the federal government on broadband next year.
Watch on YouTube Live or below or listen to audio below below.
On Episode 4 of Connect This! Christopher is joined by Jeff Christensen (President, EntryPoint Networks), Dane Jasper (CEO and Co-Founder, Sonic), and Travis Carter (CEO, US Internet) to talk about open access models, and the challenges and opportunities they present. During the discussion they discuss barriers to entry, differentiation, dark fiber, and why we don't see more cities pursuing projects like this. They also have a little fun sharing what they think the FCC has gotten right and wrong over the last 4 years, and what Comcast's recent announcement about bandwidth caps will mean for users and competing Internet Service Providers (ISPs).
Mentioned during the episode was Chris' conversation with NetEquity Networks' Isfandiyar Shaheen and Althea Networks' Deborah Simpier about innovating financing models for expanding fiber networks.
Tune is to hear them talk about solving the broadband gap and all of the obstacles it presents, from digital literacy training, to redlining, to funding programs. Along the way they also talk about how the federal government has failed to connect people over the last nine months and whether they're optimistic about a Biden administration and the future of broadband.
The group collectively imagines what they would recommend to the FCC if they were called upon to help facilitate urban wireless deployment in the name of more affordable, equitable Internet access. They dig into different approaches, dissect the 5G hype, and mull the recent opportunities offered by Citizens Broadband Radio Service (CBRS). Putting on their private Internet Service Provider (ISP) hats, Mason, Deborah, and Travis tell Christopher what they'd be looking for from cities considering building publicly owned infrastructure — conduit or fiber — in the name of incenting more competition. Finally, they spend some time talking about the particular challenges and solutions presented to urban wireless by apartment complexes and other types of multi-dwelling units (MDUs).
This week Christopher brings together Doug Dawson (Owner and President, CCG Consulting), Monica Webb (Head of Marketing Development and Strategic Partnerships, Ting) and returning guest Travis Carter (CEO, US Internet).
The group first discusses Low-Earth Orbit satellite Internet access in the context of SpaceX’s Starlink public beta launch, and what it means for connecting unserved Americans in both urban and rural areas. Then, they dig into the future of cable as a wireline broadband technology, with frank talk about its longevity in the face of fiber as the industry begins talking about the penetration of DOCSIS 3.1 and future moves to DOCSIS 4.0. Finally, Christopher, Doug, Monica, and Travis spend time tackling the question of why we don’t see more small, private Internet Service Providers (ISPs) doing fiber projects in urban areas. They debate, for instance, Right-of-Way issues and the problem of access to capital.
Despite repeated reminders from the rest of us that Hollywood will only ever give the late night slots to guys named James, Stephen, or Conan, Christopher is determined that if he just hosts enough things he’ll be able to break into the business and leave us all behind. In that spirit comes a new series here at the Community Broadband Networks initiative within the Institute for Local Self-Reliance: Connect This!
Every two weeks, a diverse panel of broadband policy experts and industry veterans will get together and talk about recent news, untangle regulations, demystify technology, dig into grant programs, and have a good time. Compared to the Broadband Bits podcast, Connect This! will range wider and encourage guests to find common ground on the complicated issues that collectively define our networked future. Episodes will have a set agenda and aim for less than an hour, and the plan is to bring at least one guest across two episodes in a row to provide some continuity.
Host Christopher Mitchell shared the driving impulse behind it:
I don't think people working in this space have enough opportunities to hear people wrestling over these different ideas and challenges. A lot of people are working very hard to build networks or better policies and trying to puzzle through things on their own. What is happening at the FCC? What is the deal with that government program? How does this technology work in the real world?
The goal of the show is to address these issues from different perspectives and ask hard questions — questions that we may not always know how to answer. But also to have fun with it because this is an exciting space to work in and we shouldn't have to be super serious all the time.
The first episode is up, with Christopher joined by Cat Blake (CTC Technology and Energy), Karl Bode (TechDirt), and Travis Carter (CEO, US Internet). They talk about US Ignite’s new Project Overcome, state broadband grant programs that exclude municipal networks, and AT&T’s decision to stop connecting users to its DSL network.