In early November, Founder and President from The Broadband Group, Tom Reiman, appeared on Fox Business to discuss partnership opportunities that may indicate a shift in perspective.
Reiman discussed the recently announced partnership between CenturyLink and the city of Springfield, Missouri, where the national company has decided to work with the municipal utility. The ISP and the utility will expand the publicly owned fiber infrastructure and CenturyLink will offer services via the network.
The arrangement is a major shift in the traditional approach that large companies have taken until now: preferring to own and operate their own infrastructure and to serve primarily densely populated regions with high-quality Internet access. Rural areas have typically been forced to rely on, at best, DSL from national companies such as CenturyLink.
Reiman discussed how The Broadband Group reasoned with CenturyLink by highlighting the ease of entry into a market where infrastructure and opportunity already exists. It also became apparent to CenturyLink that the company needs to move forward and improve services in order to stay financially viable in a market in which subscribers’ demands continue to follow innovation.
We spoke with Reiman in 2016 about the partnership in Huntsville between the city and Google Fiber, which is similar to the Springfield partnership. He and Stacy Cantrell from Huntsville Utilities described the arrangement in episode 191 of the Community Broadband Bits Podcast.