If companies always agreed with regulators' rules, there would be no need for regulators. The very point of a regulator is to do things that companies don't like, out of concern for the welfare of the market or the consumer.
Policy In-Depth: Debate over Muni Broadband Competing With Private Sector
On June 1, the Information Technology and Innovation Foundation held an oxford-style debate over the proposition: "Governments should neither subsidize nor operate broadband networks to compete with commercial ones."
Jim Baller and I spoke against the proposition while Rob Atkinson and Jeff Eisenach defended it during the 2 hour, 15 minute session. I was unable to be in DC and thus participated by the magic of modern telecommunications.
This is a long but valuable and unique discussion. We left talking points behind, actually responded to the points raised by the other side, and presented both sides of this debate in a reasonable manner. In short, this is exactly the kind of discussion we would elected officials to consider before legislating on the matter. But it very rarely happens -- nothing even remotely close to it occured in North Carolina when Time Warner Cable pushed its bill through the Legislature to enact a de facto ban on muni networks in the state.
You can watch it here.